Find out if the programme is produced live to air or filmed in advance.

  Select a visual, dynamic excerpt for the crew to shoot. It can be difficult conveying the

spirit of a performing arts work on screen.

  Television can be very time consuming. It can take a couple of hours to get two or three

minutes of television time. Help speed up the process by being prepared at your end:

know what you will do, who is needed and when they need to be ready.

  As the publicist, you should be there for the entire interview or shoot. Be cheerful and

helpful, even if it's just to make coffee for the crew.

  Let the crew know what your ideas are, incorporating what will add  visual  appeal  

unusual location, animals, artefacts etc.

  Ensure everyone is briefed about what's happening, when it's happening and for how long.

Often, the crew will want to shoot the same segment two or three times to get different

camera angles. Make sure everyone at the location knows that they will need to be quiet.

  Always have extra copies of your media release and include a list of those being

interviewed/photographed. Make sure all names are spelled correctly and that the person

being interviewed and interviewer know the correct pronunciation of any words in te reo

Maori, foreign words and unfamiliar names.

  Try not to be overwhelmed by celebrity on air hosts. Be polite to all the crew and

remember to thank everyone for their time.

  Make arrangements for your own tapes. It's unprofessional to ask them to provide you

with a video of the programme.

Interviews and Other

Lies by Tim Barcode

at the Fringe NZ

Festival 2002 

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Smart arts

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Toi huatau