Printed material: 

from research to distribution

conduct marketing research

decide to produce an A6 postcard flyer

select and brief designer

provide designer with content

designer creates concept based on brief, budget and content

our message

designer presents concept design, estimate of costs 

and production schedule for approval

ng y

commission of photography/illustration 

icati

based on approved design concept

selection and scanning of photograph/s

Commun

final artwork of design

4

proof reading and sign off of final proofs

preparation of disk to film house or printer

designer, film house and printer confer about production

sign off colour proofs from film house

film or disk to plates

designer attends colour pass at printer

flyers printed and trimmed

delivery and distribution

37

Smart arts

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Toi huatau