Day Twelve

   Join an ezine directory such as 

http://www.directoryofezines.com

.  Subscribe to five of the ezines in your 

niche market.  Write a solo ad of 20 to 50 lines that you'll place in the best 

ezine you can afford to advertise in.   

Day Thirteen

   Place your solo ad in the ezine with the best content.  Post 

to the discussion boards.  Check your Google results.   

Day Fourteen

   Analyze your results up to this point.  What is your 

conversion rate at your site?  What is your income per visitor?  How much 

are you spending to get each visitor to your web page?  Has Overture looked 

at and accepted your keywords?  If not, you may need to resubmit a bunch 

of them they could reject for whatever reason. 

The above is just a sample possible promotional plan.  You could follow the 

one I have or create your own.  You could plan it out further for the next 

month.   

Upcoming strategies over the next two weeks would be to place more ezine 

ads, write more articles, and start looking for joint ventures partners (once 

your ad has proven to be successful).  You may even start a campaign to 

rank high on the free search engines (or hire a search engine optimization 

company to do it for you). 

The point here isn't for you to follow the plan I laid out above like it was set 

in stone.  The idea I'm trying to get across to you is that you have to WRITE 

out your marketing plan.  Then follow it.  If you don't, you'll spend more 

time answering emails and surfing web sites than you do marketing your 

business. 

It's the marketing that brings in the money.  Focus on it by giving yourself 

an assigned daily marketing task.  Until you get your daily marketing done, 

you're not allowed to do anything else. 

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