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Website Development & Hosting
a
Distribution Channel: The method through which a product is sold, including retailers,
cataloguers, Internet commerce websites, etc. 
a
Domain Name: The unique name of an Internet website. .or example, yahoo.com is a
Domain Name. 
a
Download: The transfer of information from the Internet to the browsing computer. 
a
Drop Ship: The shipping of a product directly from the manufacturer to the customer
without requiring the retailer to carry inventory. 
a
Electronic  Software  Distribution: Software  that  can  be  purchased  and  downloaded
directly from the Internet. 
a
Hit: Each time a web server sends a file to a browser, a  hit  is recorded in the server file
logs. 
a
Homepage: The first page through which a viewer usually enters a website. 
a
HTTP: Hyper Text Transfer Protocol is a protocol that allows computers to communicate
with each other. 
a
Keywords: Words  that  viewers  searching  for  information  may  use.  Keywords  can  be
purchased  from  search  engine  companies  so  that  an  appropriate  ad  banner  may  be
displayed when a viewer searches for a particular word. 
a
Merchant  Account: A   bank  account   established  with  a  payment  processor  for  the
settlement of credit card transactions. Any merchant who wants to take credit card orders
must  establish  a  merchant  account.  Internet  merchants  need  a   Card  Not  Present
Merchant Account.  
a
Off-line Transaction Processing: Capture of order and credit card information for later
authorisation  and  transaction  processing  through  a  traditional  card  swipe  terminal  or
through a computer. 
a
Order  Confirmation: An  email  message  notifying  a  customer  that  an  order  has  been
received and will be processed. 
a
Order Management System: A system that accepts orders and initiates a process that
results in the outbound shipment of a finished good. 
a
Real Time Credit Card Processing: Online authorisation of a credit card number in real
time, informing the merchant that the card has been approved. 
a
Settlement: Once the goods have been shipped to the customer, the merchant can key a
transaction  for  settlement  at  which  time  the  customer s  credit  card  is  charged  for  the
transaction and the proceeds are deposited into the merchant account. 
a
SSL: Secure  Socket  Layer  is  an  encryption  technology  on  the  server  that  scrambles
important data such as credit card numbers and order information when it is being stored
or passed from one computer to another. 
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