ARE YOU USING THE INTERNET TO MARKET YOUR PRODUCTS
OR COMPANY? OR IS THE INTERNET USING YOU?
This guide was developed to help you establish a Marketing/Business plan
for internet marketing.
We have divided this guide into sections and listed them in a numerical
order of importance from 1 to 21.
Section 1 (1 5)
Obtaining a dot com name, email address and putting the email to work
Section 2 (6 8)
Building, hosting your web site, checking the performance, and fine
tuning your website.
Section 3 (9 15)
Announcing your site, linking your web site, banner exchanges,
advertising, and submitting to the search engines.
Section 4 (15 18) News worthy Press releases, news letters, surveys.
Section 5 (19 21) Going the extra mile. Contests, giveaways.
Section 1
The first step to establishing a web presence is to choose a dot com
name (Domain Name). You can check the availability of names at
GoDaddy.com. If the one you have chosen is taken, you will be given
a list of similar domain names that are available. GoDaddy.com offers
very affordable pricing for registering a domain name. More places to
register/research domain names:
Register.com
Networksolutions.com
InternetRegistration.com
Register a
1.
Find other country domains through
Domain Name
(uninett.no/navn/domreg.html)
Find URLs for sale at DomainCollection
(www.domaincollection.com)
Find words with wordtracker.com (www.wordtracker.com)
Who do you contact about domain name dispute? (ICANN.org)
is the technical coordination body for the Internet and will try
and resolve any domain name dispute.
Most of the above domain name registers will give you an email
account along with the dot com name. Set up and start using your
email right away.
Put your URL
All pieces of corporate literature should contain your URL, including
2.
business cards, ads, letterhead, e mail, etc.
Everywhere
URL= www.yourdomainname.com,net,org
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